SiGMA Asia

June 03, 2024 - June 05, 2024
SMX Convention Center, Manila, Philippines

The SiGMA Group's renowned gaming expo is set to make a significant impact in Asia as it arrives in Manila from June 3 to June 5, hosted at the prestigious SMX Convention Center. With the endorsement of the Philippine Amusement and Gaming Corporation (PAGCOR), this event aims to foster connections between Western B2B and B2C brands, land-based exhibitors, and the rapidly growing Asian gaming market.

The Philippines has emerged as a prominent gaming hub in Asia, experiencing remarkable growth in both land-based and online gambling sectors. Under the leadership of outgoing PAGCOR chairperson Andrea Domingo, the country witnessed significant expansion, especially in licensing online gaming firms operating offshore. However, a recent leadership transition saw Alejandro H. Tengco taking over as the new chairperson of PAGCOR in August 2022, succeeding Domingo.

Tengco inherits a role where PAGCOR must balance its dual role as both operator and regulator in the gaming industry. A key challenge on his agenda is the decision regarding the potential sale of the 47 casinos under PAGCOR's control. Despite initial plans being delayed due to the global health crisis, there are renewed calls to reconsider the separation between regulatory and operational functions, particularly as the Philippines solidifies its position in the Asian gaming scene.

As SiGMA Asia unfolds in Manila, it becomes a pivotal meeting point for international gaming stakeholders, offering a platform for networking, collaboration, and exploration of new business avenues. Attendees can expect insights into the latest trends, regulatory updates, and technological innovations shaping the gaming landscape in the Philippines and across Asia. Against the backdrop of leadership transitions and strategic decisions within PAGCOR, SiGMA Asia 2024 provides a unique environment for stakeholders to engage in discussions that will shape the future direction of the gaming industry in the region.

The expo facilitates dialogue on critical issues such as regulatory frameworks, responsible gaming practices, and technological disruptions. It serves as a catalyst for partnerships between Western companies seeking to tap into the Asian market and local operators looking to expand their reach. Furthermore, the event underscores the Philippines' commitment to fostering a vibrant and sustainable gaming ecosystem, characterized by innovation, transparency, and responsible gaming practices.

In conclusion, SiGMA Asia 2024 in Manila represents more than just a gathering of industry players; it signifies a convergence of ideas, opportunities, and aspirations for the future of gaming in Asia. With a focus on collaboration and innovation, this event is poised to leave a lasting impact on the gaming landscape, driving forward the industry's evolution in the region.

Official link: sigma.world/